USA Today rebrand
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- 71 Responses
- i_monk0
I don't like that some of the circle fillers are photos, some are vector. It's a missed opportunity for brand-exclusive iconography.
Also why does a newspaper need TV-like bumps?
- CALLES0
so how do you trademark the circle? i think cavemen have the rights for that
- vaxorcist0
the "blue dot" logo looks more like a pantone color test than a logo....
- 20020
- CygnusZero40
Someone spent 5 minutes coming up with a fucking circle and is now paying for a new Porche.
- cannonball19780
^ Also, the competitive analysis, color analysis, circle vs type proportions, business rationale, etc. etc.
- Oh please, making something simple into some massive corporate complex job. You suits....CygnusZero4
- oh failed artists, they say the darnest things2002
- 20020
- gramme0
Gobbidge.
- monospaced0
Just saw the new advertising all over Grand Central Terminal in NYC. I'll take some pics when I get a chance next week. It's not bad.
- youngdesigner0
Like the paper itself its heavy slanted to the left.
- non0
F-I did an amazing job on the website.
- 20020
^ the website looks like it was designed by a company who doesnt understand how to design for content.
looks shit
- Fuck you candy?marychain
- hahaha 2002. I like your creative criticism. Huzzah!zenmasterfoo
- suck it much?2002
- I really dislike their new website... busy as can be, with loading spinners after ever single click.monNom
- desmo0
Im starting to really like the new logo. I like the new website as well :)