New Yahoo! logo
- Started
- Last post
- 136 Responses
- animatedgif0
soooo is that the actual final one or just the first of 30?
- identity0
Then again, when we allow the constant erosion of our industry to persist:
Designer = Make the logo bigger!
Digital Designer = How's that web banner coming?
User Experience Designer = Wireframes. Wireframes...
User Interface Designer = Make it like Apple™™™™™™™
Art Director = Page 17 of Getty Images...Then maybe this is what we deserve?
- Greedo0
yahoo gives a shit
- Ianbolton0
i hope they go through 30 different logos then go back to their original
- BusterBoy0
@raf your theory has merit, but I just reckon it adds to the dumbing down in society...unfortunately the masses aren't that cluey with respect to design and many will think...'hey a company as big as Yahoo, this MUST be good design'.
- kasparius0
this is not a color of succes.
- _niko0
sign of the company's health when they are getting their CEO to design logos
- ernexbcn0
DAT BEVEL
- desmo0
The fact that Yahoo showed me 29 shit logos first, makes me like this final reveal. Great strategy, Yahoo!
- I like a bunch of them more than this garbage.CygnusZero4
- identity0
Everything they've shown have been stylistic renditions of what their currently use. Like using a name brand cologne and then, for no reason, trying out a different off-brand but similarly-scented version of what they already have a real Bottle of - and then telling everyone they know about it.
My hope is that this was just some fun afternoon exploration they had the design interns do. The real ID (and BRAND!!!) update should reflect their new, and considerable, strategy to focus on mobile. It should encompass the NEW yahoo. For god's sake, does anyone ever say, over there, "what the fuck are we putting out there that represents us?".
To address some of the other posts - these are not modern. At best they are d-level referential executions with no reverence for the brands they're copying the typefaces of. "Modern" isn't an aesthetic, it's a fucking way of life.
- doesnotexist0
brainwashed by flat then astonished by something 3D looking
- kona0
This is why it is so difficult to do what we do. We have to deal with shit like this, done by people like this on a daily basis. It's 9:52am and I want to call it a day. lol
- utopian0
- Its so bad. Its hard to believe they went with a generic type layout and a fucking bevel lmao.CygnusZero4
- I actually liked some of the other flat options. They looked more distinctive to me.CygnusZero4
- desmo0
I understand the minimal approach but everything looks so damn generic now. Im going to miss the really distinctive styles from back in the day.
- whatthefunk0
The Intern Marissa Mayer Thanked Had a Much Better Yahoo Logo in Mind
http://valleywag.gawker.com/the-…- That's just day 12 of the 30 days of random font choices.Nathan_Adams
- THIS is better??? No way. This is garbage. You can tell it was made by an idiot by the kerning between the "O" and the "!"iCanHazQBN
- llook at the visual wonkiness of the O's and the rest of the letter forms? They look anemic.identity
- utopian0
- This is just one of the concepts, not THE final logo.CygnusZero4
- maturecanoe
- identity0
Only 2 days left!
http://www.yahoo.com/dailylogoWhich is good, because they only have 31 typefaces on their server.