"Your Logo Is Gross"
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- 31 Responses
- e-wo0
I checked on its usage - it's on a couple tee shirts, some business cards, and that's it.
I offered to refresh it, produced two good options, they turned them down and asked to stay with the original. So it goes.
- maikel0
I think the only one who actually hit the point is projectile.
Sometimes you cannot afford to change a logo.Let's say you have it in about 10,000,000 units that are waiting on a shelf to be sold... how would you go about it?
Or, the most normal one. You already have a client base that will look for that ugly thing...We all fall for being a bit self-centred.
- clearThoughts0
Had that issue many many times... I offer to re-do it...
- orrinward20
That is a pretty fucking awesome logo.
- Projectile0
chances are they think they have a massive following of people who recognise their logo and won't want to change it.
If you're gonna just go ahead and try redesign it, try keep it as a progression of said logo not a complete redesign
- vivid0
do a quick re-design of the logo (won't take long to improve on that shit!) Show them and hopefully they'll see the value in changing...
worth a shot
- animatedgif0
They chose that logo so they're probably going to fuck up your design.
If you need the money, go in rush the fuck out of it and get out as fast as possible. Then hide the evidence in a deep folder of your hard drive.
If you don't need the money then just don't do it.
Rebranding them will probably be a fucking horrible job anyway if they have awful taste to begin with.
- fadein110
That logo defies all laws of physics - email it to CERN and move on
- fadein110
on a brighter note - if they signed off a shit logo - they will probably sign off most things - so bang it out and move onto the next :)
- sublocked0
hahahaha that logo sucks...wow
- monNom0
It can be expensive to change out a logo.
- wordssssss0
Seriously get off your high horse and deal with it.
If a bad logo breaks your "design" I'd have to say it's probably not the logo.- and very unprofessional to show the logo here.wordssssss
- I agree with your first point, the second makes you sound like an asshole.tOki
- I agree with your second point.wordssssss
- SteveZissou0
If you can't convince them (diplomatically), just get the job done as quick and loose as possible (keeping your hourly rate healthy), then use the money for something fun...bread and butter work dude, we all have to do it at some point.
- toodee0
I guess you're doing it because you need the money. That's not so unusual, not many people can afford to pick and choose clients.
You could try and go down the evolution rather than revolution route. Would they go for a redraw of the existing logo using less offensive type? Or take the atom part out and just use the type as online identity (say it takes up too much space above the fold or something).
- jon_d0
thats truly bad
- Miesfan0
The same person who chose the logo will judge your design?
So you're screwed.
- Miguex0
I have a solution for this, you will need:
a pencil:
a piece of paper:
Solution:
Write down the amount of money you will charge your client to design his site if he had a beautiful logo.Now, flip the paper and write down the number you would charge the client to design their site with a nasty looking logo like this one for example:
Think about what you are going to write, this project when finished you will not be able to show to anyone, ever. Make that number be something that will make you ignore the fact that that logo is there, do you have that number? ok!
If you completed this tutorial correctly, the ugly logo number should be at least double the pretty logo number.
That's right, eat your standards and principles, do the job, take the money and never tell anyone about this ever again.
If the client says you are too expensive then no worries because you didn't want to do the job anyways, but if they pay my friend.. they will be paying for you putting up with their shitty ass logo
- This is majestice-wo
- i like youdoesnotexist
- +1Continuity
- This. But I would be tempted to use a HB instead of 8Bgoldieboy
- fuck man! you're a borne-comedian!! this is brilliant!!dparra
- exactlypanacea
- This is sound logic.jtb26
- hahaha, I was trying to be funny, but I was also serious :)Miguex