'social media experts'
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- mg330
Someone I know is going back to school to study social media. Dammit I can't remember who it is... but I saw their Facebook post or something like that and just thought "why?"
- popfodders0
you pretty much said it with your initial statement. Companies don't know any better, they hear a buzz word and they jump on the band wagon. It's formally, fucking ridiculous.
- tOki0
- Dodecahedron0
Nobody gets hired for being an 'expert' but there is definitely a need for more and more specialists or experienced social media managers, strategists etc. Remember when everyone thought web designers were geniuses and millionaires?
- sherm0
I'm not trying to start a war or nothing but a lot of people have the same consideration for design or development as well. So lets be cool and play nice.
- animatedgif0
Once got a presentation from one of these snake oil merchants.
Funniest shit I've ever read. What Ashton Kutchers twitter feed has to do with selling carpets I'll never know but it took up 3 slides of the presentation.
- yeah, that's usually how it's done, they bring in these "social media elitists" examples and tell you its mustpopfodders
- hotroddy0
how about seo strategists? errrhh
- ukit0
YEAH FUCK THOSE GUYS
- caput580
Hear, hear!
- georgesIII0
YOU DUN GOOFED!!!
- Peter0
They're mostly trash.
But I thought the same of "Information Architects" of the end of the 90ies. People that wanted in on the IT boom but didn't have much tangible to offer except a pretty distinct ability to bullshit. And a general knowledge of how people like themselves browsed pages.
Didn't take long until it even got its junior and senior roles of doing something fulltime that was merely a minor part of my education. At the same compensation of those putting in far more, with far less bs, nonetheless.With time this role got a bit honed, the volume and their responsibilities wider, and these days I suppose I can appreciate their roles. And I suspect the same thing will sooner or later happen to the "social media experts" and their uncanny ability to regurgitate things they've cross-read online and their "research" into facebook pages.
- "...To the same compensation..."Peter
- I see what your saying. BS roles until people wise up, then the roles take on more responsibility and become useful.Hombre_Lobo
- useful.Hombre_Lobo
- Glad I got understood. And here's to hoping "social media experts" 'll trn into smthng sub- stantial & useful *raises glass*Peter
- So what are you saying Pete, you're an Information Architect these days?raf
- No, you social media expertPeter
- webazoot0
When a client mentions SEO I know they've been speaking to people in the pub...
- duhsign0
bitter much? haters gonna hate but it is what it is. They used to have the interns do this stuff so just look at it as giving seasoned interns fancy titles for making the company look good on all the social media sites you all are looking at everyday too. big deal.
- pumpaction0
Hoo I like this thread.
I have one of those at the desk next to me, he's a total douche nozzle.
Commenting on my layouts like he knows shit, always talking louder than anyone, I am building the perfect question for him so he can look like the wanker he is at the next status meeting.
- genfourth0
I agree I always thought it was such a bullshit job. It didn't even exist until recently. I remember seeing an info graphic on the daily life of a "SME" and it basically consisted of the fucker doing nothing but checking twitter and Facebook and spamming the shit out of people.
besides isn't every 15 year old girl nowadays a social media expert?
- randommail0
Meet Bonin Bough.
Pepsi's Global Director of Social Media.
And named one of Fast Company's 100 Most Creative People. WTF?!
http://popsop.com/46380- God, _why_?Continuity
- funny hair gets you everywhere.Hombre_Lobo
- These guys give good powerpoint... they are the same as the late 90's account dudes from hellvaxorcist
- that's why Pepsi sucks. WTF is that dude supposed to be and I can't find a normal job!?!popfodders
- everyone is one the phone in that shot? Do people actually talk in public to other people anymore?capn_ron
- @capn-yes. on the phone to eachother :Dlvl_13
- Al_dizzle0
...frustration bump...
I have one of these in my office... its terrible... she has no skills and contributes nothing to the build but feels like her opinion should cary some kind of weight.
Go piss your time away on vanity metrics and updating your blog that nobody reads... the adults are trying to get some work done.
- tank0
yeah we have one now. Full.of.shit.
I just ignore em.