heinz packet redesign
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- wrong0
this ketchup packet will change the way we eat ketchup!!!!!!!!!!!
- designbot0
makes sense, but I pity the fool that was loosing sleep over the old packets.
This stuff is just nasty anyway....unless you like high fructose corn syrup.
- kult0
Hasn't McDonalds and Burger King been doing this shit for like 20 years already? Any experts?
- pizzafire0
do people really complain about these kinds of things? get a life!
from the article:
"The packet has long been the bane of our consumers," said Dave Ciesinski, vice president of Heinz Ketchup. "The biggest complaint is there is no way to dip and eat it on-the-go."
and this Matt guy:
The self-proclaimed ketchup aficionado said it became an issue for him two years ago during a road trip when he opened a packet too quickly and spilled it on his jeans."That's when I said 'There has to be a better way'," he said.
He even created one of the hundreds of anti-ketchup packet groups on Facebook, dubbing his "Prop 57" a gentle poke at Heinz, saying it is to "draw awareness" to the packet's shortcomings.
- SumWurk0
Hello, my name is Ben Wexlar and this is my online portfolio.
Wow! Like we wouldn't have guessed. Should say...
Hello, my name is Ben Wexlar and I know when to and when not to use a fucking question mark (?).
- iamthetrend0
FINALLY! I literally did a project in College 5 years ago about this concept, so happy to finally see this!
- calculator0
But can you surf the web on it?
- flashbender0
why do you say "fucking" in the post, but in your comments you use "fing"
You lack consistency.
- ^_^JazX
- Cause the comments is a smaller area? So I truncate my writing?SumWurk
- unnecessary question marks...SumIdiotmonospaced
- SumWurk0
Anyone who eats ketchup may as well just eat a piece of shit. Oh yes, believe it. Take some worms, some bird droppings, some horse shit and some really harsh chemicals. Blend them all together with a few tomatoes, add some fing salt and put THAT shit in your fries.
Enjoy.
- SumWurk0
What a waste of a fucking thread.
- Are you morons serious... fing ketchup? Get back to fing work.SumWurk
- HAHAJazX
- At least it's design-related, CumWurkmonospaced
- JazX0
Ultimately, this will save them money. They wouldn't do for any other reason. So....
- monospaced0
To everyone saying that this is just more packaging than the old style, stop for a second and think about it. Why in the world would Heinz invest in a redesign if the end result would cost them more? They wouldn't!
The fact is that this new design is not only more convenient, it holds 3x more ketchup. The end result is less packaging used in the long run. This is good.
- it doesn't cost them more. have you ever looked at the price/weight ratio of products such as ketchup in a shop?lowimpakt
- even so, it's still not innovation.lowimpakt
- I said it was saving them money and packaging, dude. Learn to read.monospaced
- sigg0
yes but will i still be able to put them underneath the toilet seats in the mens washroom, so when someone comes in and sits down the pressure pops the packets all over their trousers?!?
- JazX0
Better, but it's not as if those will be easier to pack. Those other tear packets could fit into d@mn near anything.
- imakethepictures0
Wait. They WILL put a camera in it.
- nope, and unfortunately it contains the same tomato-based os as per the old product.prophet0NE
- does it run Flash, though?imakethepictures
- it'll flash your bowels?prophet0NE
- lowimpakt0
it's amazing what passes as "innovation" these days.
haven't these shaped dip pots been in the UK/Europe for ages now?
- <utopian
- Wendy's sauce packs: http://www.x-enterta…prophet0NE
- they have been everywhere, its just like what discoduro said several comments up.kerraaang
- Gucci0
Probably a lot more material goes into making one of these vs. the old ones.
- kinda like hybrid cars... say what?prophet0NE
- probably? definitely.inkpink
- envirOMG!MSTRPLN
- prophet0NE0
Footage: http://mms.businesswire.com/bwap…
- just look how it nestles in so nicely in the styrofoam container. it can be tossed out the window after use.prophet0NE
- gross how much ketchup that lady dumps in her cheeseburgerinkpink
- the food court shot, i was thinking the same thing... it's a ketchup burger with a side of meat.prophet0NE