heinz packet redesign

Out of context: Reply #16

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  • monospaced0

    To everyone saying that this is just more packaging than the old style, stop for a second and think about it. Why in the world would Heinz invest in a redesign if the end result would cost them more? They wouldn't!

    The fact is that this new design is not only more convenient, it holds 3x more ketchup. The end result is less packaging used in the long run. This is good.

    • it doesn't cost them more. have you ever looked at the price/weight ratio of products such as ketchup in a shop?lowimpakt
    • even so, it's still not innovation.lowimpakt
    • I said it was saving them money and packaging, dude. Learn to read.monospaced

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