< Free Brand Identity blah blah blah
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- ********
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- jamble0
Who cares, I don't really think it's a threat to many people.
There are more than enough free branding templates out there for people who look on google.
The only difference being these are slightly better than most but it's not a bespoke design for your company, just another generic template set to add to the pile.
If someone is going to go down this route, you're better off not doing business with them anyway.
- ian0
Wasn't this posted a few months back? After the helvetica film came out?
Is the inclusion of helvetica on one of em still ironic, genuine or a subtle hint at what she thinks about these kind of templates?
meh.
- detritus0
This was discussed a while back, I think, but I'll be damned if I can find the thread.
I don't see this as being that different from Word or Powerpoint templates. Some people will always use a default shortcut, everyone else who pushes beyond will quickly appreciate how complicated it can get, and hire someone competant in. How else could Comic Sans ever get used on TV credits and titles? The 'modern' option on this HP thing has three colour choices - why the fuck would I be worried by this?
Regardless, gimmicks like this can only raise awareness of the myriad opportunities available.
As NeueDesigner, or whoever, said yesterday in a thread - designers are like modern day farmers - we work in a massively democratized industry, which will only become more so as the tools become easier to use. With fonts and clipart and an increased 'palette' of brands and styles to copy from (after a quick net browse) and an ever-reduced set of original ideas, we have to accept that design, for many companies, just doesn't have the cachet we might think it deserves.
- detritus0
I need food. That previous post made no sense and had no structure, I apologise.
- honest0
haha Paula's already made me a few grand this morning, anyone else want a quick brand identity?
- ********0
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