Is this design?
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- piperboytoy0
it's strategically placed.
- welded0
I'm totally going to rip that. Look for the accusatory thread in a week or so.
- Gorbie0
no... it's fashion design, interior design, textile design, styling, photography, and graphic design.
- designerror0
Is this design?
define design before asking the question, then you will have your answer
- rise0
You can art direct photos, and just make the photographer take your shot,
I've styled, directed, and "lit" models for shoots.
- fate_redux0
I think with something so obviously banal ("Ok, look brooding and elitist! Like all those other ads!") whatever "designer" slapped that logo on there shouldn't be taking credit for it. Because a monkey could do it.
If you're getting into /real/ conceptual work when directing photography, that is a different story. That photo, and the thousands others like it, are bullshit. There is no meaning in them, and the logo slapped on there seems glib.
- rise0
generally, the art director comes up with the concept direction piece how the models look and our facing and interacting with the camera, and then goes over that with the photographer.
Theres more to that ad then just snapping a picture and slapping a logo on it.
- designerror0
could you have done it?
just because it's simple, doesn't mean it took two minutes to make
- fate_redux0
designerror, besides hiring a Photography and some models, what particularly do you think is the least bit of a challenge in that ad I posted? It is incredibly boring and uninteresting.
And don't give me some "It's ironically cliched, you don't get it!" It is, what it is. A photo like a million others and a logo on top. And it is a huge trend.
- rise0
"just because it's simple, doesn't mean it took two minutes to make"
I wish I had this reoccuring voice screaming out everytime I'm in a meeting.
- fate_redux0
Oh, I'm sure the bullshit they fed the client to convince them this was "unique" and "growing the brand" took ages to prepare. Good bullshit for bad execution, especially something as boring as this, can take a long time to script. I bet it was pages of malarky.
- rise0
lol, obviously you dont understand fashion ads...
They aren't about design, they are about the clothing and the image the photography portrays...
If you cover it with bananas & nuts it takes away from the overall image of the brand.
- fate_redux0
I thought Mercier just turned those Photos into a site, MrDinky? Or was he in charge of that was well?
- fate_redux0
Ok rise, that makes sense. But it's not design.
- kld0
rise is right.
it basically the product and the model(s) with charisma, plus set dressing and lighting, etc. The product being the most important for the client... yup the client?
- ConceptHue0
It's production.
When it's not creative design, yet it's still done with media or print, it's just straight up production.Do you consider ad design when you're told what goes where by someone, design?
For instance a clothing company says, "put the phone number at the bottom and logo at the top" Is that design? Surely the "designer" did it in InDesign or Quark, or whatever...but did they create? No, they MADE.
MAKING and CREATING are really two different things.
In this case, I'd say it was production. Unless the concept was created and the artist art directed the photo shoot. However, that probably isn't the case becuase that is quite rare. It is far more expensive to sit over the shoulder of a photographer and complain and move and adjust rather than saying, "you're the photographer, shoot a hundred shots, we'll pay you X amount."
So what happens then is the "designer" is picking from a selection of photos and then slapping a logo on.
OR the place itself is saying, "ok I like this photo from the batch, put my logo and address on it"
I've designed and art directed a ton of ads and I'm currently an art director at a magazine on a regional level. So there's all sorts of small and some bigger ads. I hire production not designers for this type of stuff.
But again who knows if this guy coordinated the photo shoot?
- fate_redux0
Then I guess I'm wrong to ask if it fits in the design category. It doesn't.
But I don't think it's wrong to want to apply the same standards that qualify as good design to such ads. Original, clever, communicates effectively; this ad does not fir any of those well, if at all.
- kld0
I wonder if the designer that put it together would be offended by this question; given it's not highly conceptual. but considered?
- fate_redux0
fir=fit