Help to choose a logo
- Started
- Last post
- 33 Responses
- vaxorcist0
I've had to layout all sorts of co-branding logos in a row monstrosities over the years.... where your logo is in competition with others and there are requirements that they are all "the same size"
This results in "squarer" logos getting much more prominence than "horizontal" logos..
so you mighttry these logos out in a "sea of logos" from other brands if you think they're going to sponsor any civic or nonprofit events where somebody has to make a poster with a pile of logos next to each other....
- awak0
Something to this direction, perhaps. Not sure ´bout the colors though, but with fewer lines at least in the SF and a bit different approach to the letters.
[URL=http://imageshack.us/photo...Uploaded with [URL=http://imageshack.us]ImageS...
- dMullins0
I think with the stacked SF thing, you might do better with the F in grey, and the S in green since the S is more obvious of a first-read than the F. I could mock it up in PS real quick, but I'm drunk and tired.
- NONEIS0
Neither - start from scratch.
- Nathan_Adams0
Rather than just presenting two logos with no context, why not provide some kind of background or rationale between the two approaches, and an explanation of what you are trying to communicate? That way, rather than just commenting on aesthetics, we can provide feedback on which is better at fulfilling it's purpose.
- but, but that would make our comments relevant... this is QBN, we are only here to waste our time, right?Amicus
- haha, true!Nathan_Adams
- i_monk0
Just a thought, but when you read the line mark from top to bottom there's a distinct backwards/declining motion. Probably not something you want associated with finance or money in general. It needs more upward directionality – tilt the whole thing to the right, so the bottom of the line-F "reads" first. And get rid of all the serifs.
- fresnobob0
I agree with monospaced, I'd try the SF mark with one less line. I also noticed that the top line in the mark doesnt have the "serif." I don't think the bottom one should either since technically it is the vertical line among horizontal ones. Maybe if it was even more like a dot?
- monospaced0
I think your little SF wave mark can be simplified. I think the bottom of the S can become the top of the F by removing one or more lines. Refine the mark and maybe give it a little more prominence (size it up a tiny bit). The green is cool, but with the gray it feels too familiar. Maybe play with color a bit more.
Also, is it Starters, or Starter's?
- i_monk0
The little serifs on the lines are basically lost at this scale, so why bother with them?
- pauliusuza0
- how 2.0 of youmonospaced
- honestly didn't see the SF at firstdbloc
- looks goodutopian
- the type isn't strong or stable enough.Amicus
- yuckVikingKingEleven
- i'm down with the graphic, but the type is just okjaylarson
- bumdrizzle0
'At least try these ideas so you can eliminate them if they don't work'
lol, why would you need to try creating a logo that looks like clip art to know it doesn't work?
- monospaced0
Also, red usually signifies a bad return or negative cash flow.
- Aren't we all in the negative cash flow though?utopian
- lol, even still, this is a startup fund business!monospaced
- color will be brown / salad greenpauliusuza
- I'm in the Red and don't be hatin' on me yo!utopian
- hey... negative cash flow is fine!... we make it up with high volume!vaxorcist
- CygnusZero40
Dont like the symbol in the 2nd one at all. I have no idea what it's supposed to be, which is a problem. Is it just some random design? A symbol should have a purpose behind, something that's apparent to the viewer.
- vaxorcist0
V1, because it will shrink and work in a pile of other logos if you're in some co-branding thing in the future... more horizontal logos drown in a sea of other logos if they're piled together
- pauliusuza0
We are leaning towards v2.
- orpkoobcam20
use 'Brown' in bold:
http://lineto.com/The+Fonts/Late…Or Replica:
http://lineto.com/The+Fonts/Late…- Replica looks nice, thanks. Will pass on to designerpauliusuza
- Relica looks like a bastardized version of Helvetica and something else i have seen before?utopian
- orpkoobcam20
^ or a bank note with a stop watch graphic in the middle instead of a dead president.
- At least try these ideas so you can eliminate them if they don't work.orpkoobcam2