Another poor rebrand.
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- 52 Responses
- tOki0
That's really terrible. Fucking lotto ball is the first thing i thought when i saw the new one lol
- robulation0
Unbelieva-fucking-ble
- maikel0
for some reason the lolcat saying 'look at mah baalz' comes to my mind watching that logo...
- Projectile0
please somebody tell me this is a fucking hoax.
please!
- itstimefortea0
it's still the old logo on their website
- O_L0
No hoax I'm afraid.
- fadein110
where can se see that this is true? it looks totally ridiculous - the old one worked really well...
http://www.five.tv/
- goldieboy0
Is this another "lets put it out there, get everyone talking about it/slagging it off, than we'll just go back to the old better one"?
I hope so. The new one sucks- Ive half hope so and half don't. that would mean we're being played and will be a lot in futureProjectile
- Akiraprise0
"we can't help but feeling the on-air look has been getting steadily less effective over the years. Boss Richard Desmond will be hoping the new look reverses that trend." Yea, not really sure about that...
- and that new 'thing' is the best they can come up with, would love to see the rejects
*mind bogglesgoldieboy
- and that new 'thing' is the best they can come up with, would love to see the rejects
- Amicus0
^^ and they couldn't make tweaks to the on-air look without a total ballsup redesign of the logo?
- animatedgif0
Fucking kidding me? The last rebrand had managed to turn shit into gold and then they turn it back to shit.