Internship
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- oey
So I'm doing this graphic design internship in a cultural association and my main assignment is to redesign the logo and to develop the "corporate" identity.
The logo had, since the beginning, to remain the same, but I should do a new one too.
In the first case, the redesigning passed by change the typography.I started by presenting the project and the it's activity map. The project included the stationery I had to present.
Meeting after meeting they told me, after seeing the developments to carry on. Typography, color, relation between type and logo and positioning, etc.
Yesterday I presented a incomplete stationery, all logo variations, and 2 different logos.
In the end, after 3 months of work, they decided they just need A4 letter and envelopes.
The logo has to be black and white and a variation in grays.
The typography was questioned and the colors were simply refused because they didn't came up with the concept.
In the end the logo is exactly the same it was and only the type (name) under the logo (original place) has to be bigger.I'm aware they don't have to accept anything I present to them just because I made it, but
they could have told me in the project presentation what they really needed and how they wanted it and not keeping on telling me to go on.They want something new but they're not ready to leave the other one behind.
Everyone is excited that I'm working on the logo but they also remind me that the logo should remain the same.???
- d_rek0
???
Sounds like
???
Design by Committee
???
!!!
- oey0
I discovered yesterday that the logo should remain the same, no matter what I showed them...
- d_rek0
Sounds like
( O__O )
- oey0
So I redesigned the logo in 5 minutes. Name bigger and the gray version in 3 clicks.
- duckofrubber0
Welcome to the real world.
- I was already in the real world before. this time i thought it would be different...oey
- Carry on then.duckofrubber
- oey0
- d_rek0
Ok, going to read between the lines here:
You've graduated many a year ago...
Yes you're still interning...
And you're working with a 'cultural' institution...
That is designing by committee...But wait - are they twisting your arm to do shit work or are you simply a patzi? Part of a designer's job should be to aware and conscious of a clients actual needs. If you did more than they asked then good for you. If you didn't do enough shame on you. If they're changing scope of project well it sounds like you may have setup precedent for that kind of behavior. Or maybe they just like abusing interns.
- oey0
You can freely read between lines. It's a grant that ranges people from 18y till 35y in any creative area.
They started to twist my arm 15 days ago.
I did more than enough.
If they're changing the scope of project, I don't think I've opened the precedent for that behaviour.
- d_rek0
oey,
well. Maybe it's just a shit gig. Who's to say. Not all design is glamorous. Take it as it comes my friend.
- oey0
There are other two designers that already tried to change the logo and nothing....
The internship plan contains the corporate identity project.
Either they're waiting something that only they can see or something outstanding according to their views.
Maybe they have to design it. To do so they should form a Design Committee...
- identity0
It sounds like something I'm dealing with right now - actually...
Essentially, they have you for free. They're going to (have) jerk you around because, well, they can. They'll push you, see if you'll break - and in the end probably wont go with anything you or anyone else made because the job was NEVER up for change anyway. I bet they get some kind of govt. compensation for taking international interns and they needed to put you on a project.Identity design is like therapy. If you aren't ready for it - it shouldn't happen. Its nothing that can be forced, despite your best intentions.
Chalk this up to a great learning experience on their dime and move on the best you can - go out tonight, get drunk, forget about this in the morning...
Welcome to branding...