NEW Pepsi Logo
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- 76 Responses
- dirtydesign
I work with the brand and couldn't wait til this became public... Thoughts?
- OhYeah0
For real???
- pylon0
Um.....
- OhYeah0
Obama Pepsi
- JamesCullen0
- Good catch.pylon
- i would think the original looks more like the KA logo.Gucci
- +1 gucciAmicus
- http://www.bloomberg…Anders
- WeLoveNoise0
its shit
- dirtydesign0
There's a series across multiple brands. Wait til u see the rest... They're equally as horrible.
- October0
in before timeline
- pylon0
It's a "series of smiles across multiple brands"... I guess we'll see how it's deployed.
- mistermik0
yea!
- neue75_bold0
The white band in the middle of the logo will now loosely form a series of smiles. A “smile” will characterize brand Pepsi, while a “grin” is used for Diet Pepsi and a “laugh” is used for Pepsi Max.
- Pepsi Max
LOL™neue75_bold - haha was waiting for thatmistermik
- Pepsi Max
- MSTRPLN0
I'm pretty sure that took 2 years of development and many meetings and late nights of work
- pylon0
Design by committee.
- OhYeah0
Why change the logo? There are just some brands that should never been re-designed. Looks terrible!
- neue75_bold0
- it's a butt-crack!neue75_bold
- yes, yes it is... what's your point?neue75_bold
- I dunno...neue75_bold
- GTFO!neue75_bold
- hahahajanne76
- or a swollen eyebarbara
- dirtydesign0
I guess they're trying everything to improve sales.
- I bet if they renamed themselves Coca-Cola they'd do better.
Just a thought.pylon
- I bet if they renamed themselves Coca-Cola they'd do better.
- MRB0
Who has done the rebrand?
- Arnell Group?
http://www.undercons…
Complexfruit - Arnell, yes.dirtydesign
- Arnell Group?
- JOSF0
- WeLoveNoise0
nothin to do with the fact that coke r abusing design to its full potential and pepsi r still using twats like britney spears
- FFS, you take the time type "potential", but too lazy for "are"?
designerror - huh - u dnt make senseWeLoveNoise
- FFS, you take the time type "potential", but too lazy for "are"?
- October0
"i know, i'll make my mark in the company by destroying a timeless logo"