Bell (Canada) Rebrand
- Started 17 years ago
- Last post 17 years ago
- 74 Responses
- moamoa0
- there isnt much design to say its rip or anything********
- I don´t say it a rip...moamoa
- the rollover menu thing... yeapbenfal99
- just similar but lots of sites are like that now.. just grey... too simple.. but masses dont want that simple********
- both are comm. companie. One haved check the other for sure.benfal99
- there isnt much design to say its rip or anything
- ********0
- benfal990
Big change over there! At least its not ugly... but....
- if you mean 'fucking terrible' by 'not ugly' then you're spot on...neue75_bold
- ********0
Someone loves apple and its design too much. But in this case I would call it a reverse design/engineering. To much love will kill you (queen song)
- ********0
- ********0
this is whats gonna happen, the site is too minimal and masses dont like that minimal, they are gonna add some shit color to it. OR some kind of colored offer to make it "POP"
and its gonna go uglier and uglier
- ********0
i am angry now, i just kicked my phone
- Andrew_D0
Looks like the american company.
- twentythreeseven0
Visual design aside, I have to applaud the IA. Usability and fundability is pretty sound. The clear choice navigation (Shop or Support) works well. Unfortunately, I'm not a Bell customer so I can't check out the My Bell area.
- _niko0
the logo sucks as bad as their service. success!
- agree. They definitely succeeded! Bad choice of type IMO. The logo looks awkward...********
- agree. They definitely succeeded! Bad choice of type IMO. The logo looks awkward...
- _niko0
4 agencies worked on the rebranding, classic case of to many chefs in the kitchen.
- and none of them are brand agencies********
- LG2 and Cossette are I think.
Correct me if I'm wrong.********
- and none of them are brand agencies
- ********0
- scrap_paper0
Brutal. When will people learn this is not the way to accomplish anything.
Almost as bad as the "Toronto Unlimited" re-brand. http://www.torontounlimited.ca/
- ********0
O YAH.. that was also done by an ad agency.
- Yep. Not even a Canadian one. With so many creatives in Toronto you would think they would go to their own people. Fuckers.scrap_paper
- ********0
- canuck0
so that's what all those stupid er posters were meant to be advertising?
- brandaddy0
very Dell... maybe there's a merger in the works...
Stock options anyone, I'm buying!
- Dennis_Moore0
The teaser "er" is awful. Piss poor idea and execution.
Actually, the same can be said about the whole thing.But do you expect anything better from Bell? I mean, from the company that brought you crap CG beavers, which is still on my all time shit ideas list.
- MrRemote0
Angry"er"