wrigleys gum commercial
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- Mal0
1975
- ********0
Also ripped from a couple of mobile phone commercials.
- you are talking about the phone company that ripped pika pika?Meeklo
- ********0
BTW - There new packaging has (2) less pieces of gum, cost more and the new "enhanced flavor" blows monkey balls.
- Dancer0
They also ripped the pacaging concept from Trident:
"Mastication for de Nation"
;)
- Mal0
1977
- MSTRPLN0
"ok so here's the plan, we get a guy to dance, and then we bring this all into post and sex it up a bit, not too crazy, but just enough to be a little funky and sparkly, and the guys from interactive can do their thing and we'll all be at the party"
"right on Steve, let's DO this!"
"awesome Steve! Great job with the brief"- Spot onbabaganush
- That guy in the t-shirt on the left is bang on.babaganush
- True.blackfrancis
- check the show-off c*nt with the big dell monitor23kon
- showpony0
Obviously, everyone knows that this style is dated. I'm sure the guy who did it knew it was dated. That being said, I don't think this is that bad of an ad. The goal was to show off the new packaging, so creating a scenario that shows it from multiple views seems fine to me. Again, there are a million ways you could have done that, but this isn't that bad.
The just for men ad, however, is just pure shit.
- Well put. Advertising isn't art - it can sometimes be artistic but...babaganush
- blackfrancis0
Bad.
- meffid0
This ad is far better and much more tasteful. Also, it's very creative.
- looks like a good day. Very rare you get kid bashing at your average bbq these days...babaganush
- credit crunch y'see...never enough room to swing a kid in most placesbabaganush
- pepe0
brief roughly: "Make gum box as big as humanly possible, and include chris brown as long as it doesnt distract (subjective), and we like the simplicity of apple ads for reference."
Do you really think we would have consciously picked chris brown to appear in this? but he sells himself and clearly boxes of gum.
- svenreed0
design by committee,
also, who the fuck chews gum?
real men smoke cigarettes.
- Meeklo0
I wouldn't call it horrible, but I can picture the ad meeting, with someone high above at the company rejected an original pitch and instead said... "have you seen those apple commercials? let make it more like that...
that justs wows me more"
- traut0
thats how usher opens his pack of gum
- IamND0
bring back the Doublemint twins...
"double my pleasure, double my fun. I used to have yearnings, now I have none."
