Branding Question...
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- Spookytim0
Wow that's longer than Detritus's Holloway Road collision piece!
- detritus0
"In the mid 90's I worked for a corporate identity comapny called Newell&Sorrell (Its now defunct / part of Interbrand)."
As an employee? If so - no, you have no rights to anything. If it was done as freelance spec work, then yeah - sue the fascist pigs!
- Yeah, an employee. But still.. somebody has earned money from implementing this now!Spookytim
- ps, please report to
http://www.qbn.com/t…
thankyou.detritus
- BaskerviIle0
they paid N&S for the work at the time, I'm pretty sure they own all the work they rejected as well as what they went with. They are free to rehash old work, or get another agency to work up old ideas etc.
I don't think you deserve any extra payment than your regular paycheck that you received at the time from N&S.It's annoying that technically you designed the new logo but because barclays didn't employ you directly for this rebrand you can't really claim it as your own, especially as you were part of a company, not an individual.
The dispute would be between barclays and N&S if there was one at all, which I don't believe there should be.- I wrote to John Sorrell a year or so back to see what he thought but he wasn't interested.Spookytim
- Spookytim0
As a slightly linked story, I also worked on rebranding Prudential via BamberForstyh and we pursuaded them to drop their old Wolff Olins head-logo and to go with a strong wordmark with 'Pru' superscript logo. I did the new Prudential wordmark (final cut was done by a proper typographer of course... Jeremy Tankard I think) and just yesterday I get off the train and see a Prudential poster at the train station with this on...
I ask you. Really, What the fuck is the point? This is why I gave up working in design. You aim for the stars and piss on your espadrilles.