Logo of the Day

Out of context: Reply #568

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  • grafician-1

    • Yeah, it's badgrafician
    • Pentagram?formed
    • I'm on this team and proud of the work we did on the rebrand. A lot has gone into not only the mark, but the entire design system.bulletfactory
    • Obviously you can love it or hate it all you want.bulletfactory
    • https://youtu.be/qCU…bulletfactory
    • Well, why the i t and l are not the same height? We just "judge" it visually man, who knows the strategy behind it. Also gives a lot of LinkedIn vibes, you knowgrafician
    • but you might trashed a lot more on that Brand New bloggrafician
    • also the "e" needs to be a 1% bigger than the other letters, there are rules for rounded letters to pass the baseline so they don't look smaller, oh well...grafician
    • also the entire branding looks like it's made for a consumer market, when in fact Intel profits come from the enterprise market and b2b sales, so I dunnografician
    • rant over, enlighten us @bulletfactory with your design choices, so I can take my awful criticism back?grafician
    • The different heights of the i, t and l irritate me, too.grotesk_neue
    • it looks really inconsistent and amateurish.hans_glib
    • cyan is now called "energy blue". great.sandpipe
    • I'd assume the tittle doesn't align with the top of the t because it's a different colour so needs compensating for visually.Nairn
    • I'd be surprised if the design team for one of the world's best-known brands hasn't thought about details that some rando design board member's irritated byNairn
    • I can only imagine all the approvals needed to get to this, is there a design system case study somewhere?zarkonite
    • reminds me of internet explorer with that e jumping out like it does. bullet's video shows a bunch of color schemes i like better than this particular one.sarahfailin

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