Logo crit
Logo crit
Out of context: Reply #15
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- bulletfactory0
the lines, dots, and footprints can be elements that help pull your brand together as a whole, but what you have there is not a "logo". using those elements can be very valuable to ensure a unified look across the board - color palette, stroke weight, shape, line (on adverts, publications, website, collateral etc), but generally lack at this size for a logo.
for example: reduce the above to a business card w/ name and contact info and you have little more than some barely visible dots. these elements can be a part of the logo - but experiment with proportion and hierarchy of importance. what are you trying to convey?- .... what you have now does not convey "lead your life" it conveys meander around aimlessly. take another look.bulletfactory