IBM Creative Director in DC Area
IBM Creative Director in DC Area
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The Creative Director defines and is ultimately responsible for the final creative approach for the aesthetic, functional, and content design of a given e-business application. Represents the creative team in the initial engagement with the client, working closely with the core design and development team to understand the client’s strategic business, marketing, branding, functional, and creative objectives. Oversees the development of the creative solution throughout the course of design, development and implementation, ensuring the integrity of the creative vision meets the client’s expectations and is successfully integrated into the application.