Design of the Year 2013
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And the winner is:
https://www.gov.ukBBC article: http://www.bbc.co.uk/news/entert…
"Deyan Sudjic, Director of Design Museum said: ‘GOV.UK is a remarkable success on so many levels. It makes life better for millions of people coping with the everyday chores, from getting a new passport, to paying their taxes. It’s a reflection of the government understanding how to communicate with the country in a way that works, it’s simple, direct, well mannered, all the things that we would like to take for granted from the government, but in a sea of red tape and jargon, usually can’t. GOV.UK looks elegant, and subtly British thanks to a revised version of a classic typeface, designed by Margaret Calvert back in the 1960s. It is the Paul Smith of websites. The rest of the world is deeply impressed, and because it has rationalised multiple official websites, it saves the taxpayer millions, what’s not to like?"
- prophetone0
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File under: http://www.qbn.com/topics/680246…
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The success is in the organisation. All the copy is clearly and concisely written, always leading with the most sought-after info first, and virtually no jargon.
Example: I need to renew my passport and I found all the info and downloads I needed within 3 clicks, barely even had to scroll.
That's quite calm and considered.
Although, I still feel the site needs more icons, images and structure to guide your eye. Is it really the best piece of graphics in the past 12 months? Hmm...
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I think 'Best design of 2013' is a bit of a fucking broad spectrum to give to one thing, but it's certainly a fine website.
I've used it a fair bit recently to find passport documents etc and it just works. Not that I have a Nan, but if I had a Nan, my Nan could use it just as easily.
- fadein110
It is a great piece of usability... it will attract criticism because of its near lack design eye candy - but surely thats the point of that site - pure ease of use and functionality.
- Still needs more icons for me, just to provide hierarchy and guide the eye********
- Still needs more icons for me, just to provide hierarchy and guide the eye
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That's the whole point. They don't want people to arrive at the site and think 'Nice graphic design' they want people to be able to find the information they're after in the easiest way possible.
Also, it's the kind of site (I imagine) that generally a user will only go there maybe once or twice a year, if that, so it doesn't need to have that nicely designed atmosphere that some other more frequently used sites might need.
The non-design works perfectly in this case.
- sktIII0
Oh no... the Daily Mail doesn't like it.
- Only 2 Photos!sktIII
- They'd prefer to cram the whole website into one page********
- "The font used on the site is Gill Sans - the same as that used on Keep Calm And Carry On merchandise."Hombre_Lobo
- is that what Gill Sans is now best known for? bad times.Hombre_Lobo
- It's not Gill Sans!! It's New Transport.********
- attentionspan0
- It has only two small pictures – of the Cabinet Office and of a couple outside a house to promote an energy scheme.kingsteven
- pfffttthahahahakingsteven
- That is a shiny fucking shirt. Sweat or leather?********
- Hombre_Lobo0
@set I was agreeing with fadein, wanting more visual cues and imagery. But i think you might be right in regards to it being as minimal and clean, content is king type of design.
Even if you do interrupt my evening poop whilst I browse QBN...
- I'd rather have nothing than just grinning stock photosanimatedgif
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