Crowd sourcing design innovation?

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  • Amicus0

    Too much risk to justify a small dollar reward.

    As has been said a thousand times, crowdsourcing is the worst thing that can happen to the design profession.

    • guess that's why it's important for us to talk to each other. what do you think the answer is?ohhhhhsnap
    • If you fear bottom feeders, its' you who has a problem.raf
    • i see this now raf. you're right.ohhhhhsnap
  • ohhhhhsnap0

    define "crowd sourcing", for those who might not know.

  • yurimon0

    There is the wikipedia def
    https://en.wikipedia.org/wiki/Cr…

    To Me crowd sourcing is a marketing term in my opinion.
    The positive side of crowd sourcing is when people contribute to projects in mass and are able to fund production of something and also get the product upon completion.

    The Negative side is work projects where people spend time to compete for jobs where only one person benefits. like winning a contest of sorts...

  • ukit20

    I've talked with a few small business owners who used these kinds of services, and none of them were happy with the results.

    True, they will generate a lot of ideas for you but what good are 100 shit ideas? No decent designer is going to stoop to that level, so you are more or less guaranteed a shitty result.

    • I dont see a win win in this type of work.yurimon
  • utopian0

    If it looks like shit, smells like shit, and taste like it...

    It's crowdsourcing or is it CP+B/Crispin Porter + Bogusky?

  • yurimon0

    I was watching this http://dailycrowdsource.com/crow…

    The guy was so amped that this was the best innovation since sliced bread. I am thinking who would want to work like that?

    • FFS that bloke should button up his shirt.utopian
  • akrok0

    it sure has lowered the standard. clients don't value design the same way today. i am 100% sure this has a social impact too.

    we all seen what happened to the printers.
    stockphotos used to cost 500-600 bucks. not 5 dollar.

    the only one is great for, is the owner of those sites.
    i wouldn't say it's great for the clients cause i think they will just get some crappy clipart logo etc.

  • tOki0

    The bottom feeders who facilitate and contribute to crowd sourcing are no doubt doing terrible damage to the design industry, I've met several (usually ignorant small business operators) who think it's awesome. They don't see anything wrong with it, and always struggle to understand it in reverse if I asked them to provide their products and services for free so I could pick the one I liked. Sadly I have also seen some people in the industry who see it as a way to abuse their positions of power as a means of getting cheap work that they can mark up ridiculously.

    Crowd sourcing is just like agency pitching but on a mass scale, but instead is by inexperienced students, and designers from developing countries that will undercut ridiculously because to them it is comparatively a lot of money. Most people are smart enough to realise that your time = money, so giving it away without a means to monetize it is obviously rather self defeating.

    For this reason there has been a movement to get rid of pitching from advertising by many agencies or create more formal structures that agency and client can play within alike. So there are formal agreements as to ownership of IP, actually being paid to pitch and so forth. There is also a school of thought which says "derail the pitch", instead convince them that you are the only viable option and there is no point talking to anyone else.

    *torch and pitchfork ready*

    • and this 'movement' has led to AMC's The Pitchmonospaced
  • maikel0

    We are moaning of something that happened pretty much to every single industry during last years.

    All labour intensive jobs are being transferred to inexpensive locations globally where strategy and decision making (and market specific know how) is kept in costly areas.

    It is the nature of a globalised free market.
    I don't think is fair but very little of what happens in the corporate world is 'fair' - it just is what it is.

  • ukit20

    ^ Agree with these comments to an extent, but not sure I'd say it's doing terrible damage.

    Being a developer or designer is still one of the more in demand jobs. One of the few industries where there are more job openings than there are workers.

    Outsourcing has limits. It's much easier to outsource manufacturing than it is to do so with work that requires cultural knowledge (in case of design) or advanced technical knowledge (in the case of development), or where there is a lot of iteration back and forth.

  • orrinward20

    I don't see a problem with crowdsourcing design. Usually these are SME's where the design aspect of their product is not a priority. Those that do the designs are either:

    1. Learning the tools and practical skills of creating digital work.
    2. Having a bit of fun on the side.
    3. From less wealthy places where the money offered is actually quite good.

    While on my Uni placement a few years back I used 99Designs for the occasional bit of extra cash. I'd throw half an hour at a design for £300 or so. Not exactly a loss if I didn't win an an adequate solution for the 'client' if they picked it.

    I certainly haven't had my employment opportunities taking a noticable hit due to crowdsourcing/outsourcing cheaper work, and I'm not cream of the crop either.

    Colleagues/neighbours in the building do get paid to pitch for the bigger clients.

    The crowdsourced stuff at 99Designs and the one mentioned above are meant for low end designers/devs to just throw some ideas out there without spending much time.

    Putting weeks into a project with no promise of pay is a foolish move by the designer, not the client.

  • mekk0

    full bucket of clients from hell.

  • maikel0

    Orrin got it right
    .
    As you can buy a car for £400 or £150,000
    or you can buy shoes worth £10 or £300

    ... now you can buy design for £300 or £30,000