QR codes on cards/ Card

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  • detritus0

    As much as I like QR Codes, I'm not 100% sold on the logic behind putting one on a business card—unless you're offering unique, personalised content, perhaps per card/or contact-type (which'd totally rock if it's the case!). Either that - or go super bold and make one entire face/the whole card a QR Code... but I know I'd not be that ballsy personally. I guess, being for a photo site, you could somehow build that into a narrative "Take a pic of this..", but then (again, personally) I'd make the design less graphic and abstract, and more photography-led. Not sure how though.

    Design-wise, I think you're letting gimmickry override common sense - how small / inscrutable will your none-QR contact details be, when printed out? The raison d'etre of a business card is to relay details quickly and pragmatically—is your card achieving that?

    A personal thing - I'm not a big fan of 0 lineheights, especially when not used consistently, but what they hey—that's just me. I've just got to have a 'reason' for such a choice.

    • If you were in the business of offering QR Code or alternate marketing 'solutions', it'd make total sense.detritus
  • acrossthesea0

    I feel it's over-designed. I think your type is way too close to the edge. Define a nice consistent padding and stick to it. I think your typography for your name is trying to be too clever. It just looks too forced and the A-Y connection isn't working for me.

    I'd drop the scanning instructions and not duplicate information between the sides.

    Something like this:
    Side 1:
    Name

    Side 2:
    QR Code (site visit)
    Contact Info

    • Oh! I thought they were variants, not sides. Hrm.
      < Definitely
      detritus
  • utopian0

    Will the QR code ever take off outside of Japan?
    http://trendplanner.com/2009/05/…

    • I't sa sort of 'known known' in Europe. See it quite a lot here in London, at least.detritus