what do you do if you work in advertising?
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- fredddddd
my interpretation is many ad agencies hire designers and studios to do stuff for them. how many designers actually work for ad agencies like chiat? or is it more like a think tank?
- akrok0
that's cause the work load is like valleys.
- instrmntl0
depends on the agency and the discipline of that agency, and the work they're pitching.
- instrmntl0
Most tradition ad agencies are trying to get into interactive, but usually they have internal people for banners, and outsource an interactive shop for the media work (site, and sometimes banners). In cases like GSP, they concept and pitch an idea, design it, then outsource it. Often times companies have their traditional agency for branding and advertising, and also have another interactive agency that pitch their own ideas etc that are based off the the traditional agencies campaign. Hope that makes sense.
- vaxorcist0
I used to work for bigger agencies... waaay more account staff than smaller agencies.... bigger agencies seemed to have hired "account chicks" who were young women just out of college whose job was at least partially to weaken the negotiating mindset of the middle aged men on the client side...
- clearThoughts0
You think about ideas and shit you could sell to the agency clients and then pitch them.
If you get the job, you outsource all the work to the people that don't have the balls to pitch shit.
You never seen mad men bro?
Don Draper?
- MrT0
Nobody 'works' in advertising.