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Need to iron out a 'realistic' in-store POS concept tonight haha... Any insight or strong reference material or sample work I should take a gander at as far as high level execution?
is point of purchase the same as point of sale?
Depends what you're looking at? Are we talking about things like posters, hangers, wobblers?
The industrial designer I work has constructed mini-prototypes by hand from foamcore/board, glueun, cut paper/printouts, etc for PoP displays, exhibit/event graphics & properties. He will then do a mock walk-through using a smaller digital camera for effect.
Sort of old school I guess but have always been a hit with clients. The love to see their little displays / exhibits in the full to-scale.
I guess if you had a 3d-modelling background you could achieve the same thing on screen that way.
Yea - that's what I assume - it's definitely not to that point yet but I wasn't sure if there was a 'Live Surface' out there for full instore displays or anything.
Photoshop magic in... 3.... 2.... 1