Modern Swiss Design Examples
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- Guss
I need to put together a moodboard to explain what Swiss style design is. I have plenty of examples by Josef Muller-Brockmann and other greats, but I need examples of something you see in the mainstream media, that (American) non designers will recognize. The best example I could think of was American Apparel. Any others? Thanks!
- Pupsipu0
American Airlines logo
- Just because it utilizes Helvetica does not mean it's Swiss.monospaced
- yes it doesPupsipu
- lol, not even closemonospaced
- He mentioned American Apparel, so I assume it's the kind of thing he's after (Swiss or not).ismith
- sisu0
GAP
- Guss0
Yes, GAP is another good example (thanks sisu). I'm looking for something even my mom would recognize.
- monospaced0
Well, if Gap is an example, I'll also throw out Crate & Barrel.
- dgroom0
http://swisspiration.blogspot.co… + i have been pulling some examples from various places that have some swiss style design influence_maybe not the mainstream your looking for, but nice stuff. and yeah i know it is not all swiss, more for my own personal inspiration. good luck. dg
- akrokdesign0
ikea
bose
apple- Swiss?ribit
- "mainstream media, that (American) non designers will recognize."akrokdesign
- neue75_bold0
- seen this in the book store, and it did look quite good.jaylarson
- neue75_bold0
- Massimo Vignelli is italian...
http://www.vignelli.…ItalianStallion - no shit but he introduced modernism to america... Thread says "swiss" but that's not what he means..neue75_bold
- If swiss design include italian design then I'm missing the point...ItalianStallion
- Massimo Vignelli is italian...
- neue75_bold0
anything here american non-designers would recognize?
- ********0
fuck off
- ********0
— you people really are simple
- ********0
the swiss are a filthy people. filthy bathroom habits...
- the german-speaking swiss especially..neue75_bold
- what kind of bad habits?lambsy
- none i know of.pascii
- ********0
in this context the antiseptic design takes on a new significance




