OBEY post by lowendtheory
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- e-pill0
im going back to my original post. sheppard had greaty artistic talent.
his art although being vandalism was nice because it was part of the city's culture and vibe.
the places the throw-ups and the areas were fun to ffind.
this gave the art an authenticity to its nature thus giving it a level of almost near untouchability.
now lets see where we are today. we see obey tees in walmart and the kidsw purchasing these products know knowing to next to nothing of what obey really is probablly dont evn know who andre the giant is or was. dont live in an urban city which forces the artists to be come the greatness they are being surround by a huge metropolis.
no, they walk into the biggest store that sells knock offs of every design and every designer, makes an utter joke of everything the OBEY ideal stood for.
im happy shep is making due on his art, but the way he approched it by being a urban city vandal to being an entrepreneur leaves a bad taste in my mouth, as all that OBEY art i used to like seeing i wont and really dont bother because it losts its authentic feel.
good or bad??
id rather be known and remmebered as the guy that did beat the establishment over just some vandal, but in the way he had picked up his audience and his fans i think as i read it here is a let down and they fgeel hurt that some dumb ass kid will be sporting the obey tees while i know a ton of kids that spend hours on end trying to take down original OBEY posters because its worth that much to them, but now all that art that was used to say something is being lost as its seen by billions who just dont know the truth or just dont know period.
did he sell out??
who cares!!!
- thelowendtheory0
hehe, its alright buddy - we dont have to get all nasty and petty. It wasn't a personal attack, I was just silly enough to think you didnt know the obey brand : )
All good.
Hench
(Sep 7 07, 16:43)tee hee, you're a good sport
- set0
There's a saying for a guy that keeps a t-shirt for 8 years - single
thelowendtheory
(Sep 7 07, 09:58)hehe, its alright buddy - we dont have to get all nasty and petty. It wasn't a personal attack, I was just silly enough to think you didnt know the obey brand : )
All good.
- tommyo0
haha cool Meeklo thanks!
- ethered0
coming up...tshirts
- Meeklo0
Agree to disagree?
tommyo
(Sep 7 07, 15:27)(firmly shakes hands with Tommyo)
always a pleasure! Besides our disagreements something tells me you are a good guy.
- tommyo0
Yeah I definitely do see your point(s). We're just both on opposite sides of this argument and that's not a bad thing. It's what keeps living interesting.
Agree to disagree?
- Meeklo0
So you're logic is that the minute someone outside your circle of friends knows about you then you can no longer be considered underground?
yes! is it not that anymore?
the philosophy behind the "undeground" term, has now changed to "it was good when I knew about it and you didn't, now it sucks"And that selling your clothing through smaller less accessible outlets is the same as selling your clothing at WalMart?
not exactly.
i think establishment represents business and echange of money. If you want to be antiestablishent in the true sense, you can't be selling any sort of product anywhere to make a profit, if you do, then my friend you are establishment. correct?I guess I think that's extremely restrictive of the terms 'underground' and 'sellout.'
yes, it is, I think nowadays being undergorund or a sellout depend on who you talk to and their experiences with the subject in question.
"I knew about it before you" = undeground.
"Now that you know about it" = sell out.
by saying that, you are positioning yourself in the "cool spot" away from the others that are not as cool as you. Wich is the same that "the tool driving a pick up truck with an obey t-shirt is doing" (In essence at least) correct?
It's a good discussion. I just feel that if you build your brand on a certain ideal, then its harmful to your brand when you discard that ideal for the dollar bill.
It is a good discussion, but you can't build a brand on anti establishment because a brand represents establishment in the first place, yes? no? am I alone on this?
Makes it less about art and expression and more about large bank accounts.
We agree there, but.
Why is it ok to sell "antiestablishment" for 1000 people, but its wrong to do it for 5000? you are either way established your self, cashing in on your "art"see my point?
- thelowendtheory0
Shepard Fairy has a posse - Obeyers
- thelowendtheory0
Tommyo is my new god.
- horton0
Meeklo my references to FUCT etc was only to suggest that you can be succesfull without selling to Walmart.
not comparing Obey to these other brands in any other way.
- tommyo0
So you're logic is that the minute someone outside your circle of friends knows about you then you can no longer be considered underground?
And that selling your clothing through smaller less accessible outlets is the same as selling your clothing at WalMart?
I guess I think that's extremely restrictive of the terms 'underground' and 'sellout.'
When I asked if he had done anything lately that says that he's still anti-establishment...the way I should have phrased it is 'Has he done anything lately that says he isn't anti-establishment anymore?' - to that I would point to his signature on big box corporate retailers.
It's a good discussion. I just feel that if you build your brand on a certain ideal, then its harmful to your brand when you discard that ideal for the dollar bill. Makes it less about art and expression and more about large bank accounts.
- Meeklo0
Lets just start to say that you can be anti establishment if you dont live under a bridge.. ;)
Meeklo
(Sep 7 07, 14:40)sorry I ment to say, can't
- morilla0
"biting is not normal"
- Meeklo0
Do you think he's still underground?
no, he stop being underground the very day you me and everyone that was not on his circle of very close friends knew about him.
What has he done lately that says he's still anti establishment?
You may just answered your own question there, NADA.
I doubt you can be anti establishment from the moment people recognize you as a brand. or wear your slogan on a tshirt, right?I guess my idea of anti-establishement has nothing to do with a clothing company, or any brand..
Lets just start to say that you can be anti establishment if you dont live under a bridge.. ;)
- horton0
WeeklyDrop 40:
Erik Brunetti of FUCT (2007 07 17)
- morilla0
the new Fuct stuff that they released a couple years ago was kind of lame.
I dig the old school shiat. Hope the new line has cool stuff
- horton0
I miss Fuct stuff. Can't find it anymore.
morilla
(Sep 7 07, 14:25)new Fuct is launchin soon.
http://fuct.com/and Meeklo common.. Karmaloop is hardly Walmart.
- tommyo0
yep FUCT was awesome.