Logo crit
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- bighappen
Hello Folks, Bank holiday monday and i'm working...
Wondered if any you folks could help me with a logo crit.
Logo:
It for a company that "aims at capturing activities, sports, lessons ad events as they happen. It is about the natural moments in life.
"The first time you jump on a horse, the first time you ride a wave, or the moment your son crossed the finish line first. "
Any opinions?
Thanks
- rasko40
I think it needs a more individual typeface, probably one tweaked from an existing font, and more work on the hand/ camera, definately more space between the elements oif the icon
- bighappen0
Hey Rasko Thanks for taking a look, I was wondering whether to add more space to the icon.
i shall have a play around with that and tweaking a font.
cheers, anyone else?
- Propaganda0
It's too distant and cold for what the company is going for.
Try using variations with greens, blues or yellows. Those colors relate a lot more with childhood memories and youth. They also give off a warmer friendlier vibe. The dark gray and the stiff font selection give off a gloomy and steril kind of feeling.
- bighappen0
Hello Propoganda
Yes I think you are right, I've just been playing with the font to see if i can imporve that. I wanted to get the logo sorted before i start adding colours, nowing me i wold spend too picking colours for an unsuitable logo!
Thnaks again.
- e-pill0
i think it needs colour, for all the most vibrant exciting things thaat had occoured in my life i react a memory with an exciting colour so it stands out in my mind, kinda like using a label or highlight colour, its used t omake it pop...the colour choice you have used is more reminisicent of a faded memory something meant to be forgotten and lost, its in a shade or its colour looks sad, alone and depressed.
you need to make it shine as the description of what the company is offering.
look at a prism or a rainbow, chew some acid blotter and some mesculine...go to a planetarium and walk thru the flowers or a museum.
grab life!!! donnt lose life!!
a grey colour looks like the entropy of life which sounds liek a contradiction towhat you want to accomplish.
- Dancer0
IMO stick to BLACK and white (not grey) for the moment, get the form right then add colour.
You certainly need a more personal font than what you have. It is all a little cold as epill said. The "hand" needs more work, perhaps slightly larger.?
Try and show more of an "A" in the form.Also an Idea I had would be to frame the word, or use a thumb and index fingers on 2 hands to create a frame that photographers use to visually capture/frame an image. Sorry shit description but do you know what I mean??
A la:
Dunno actually... hmm
- ********0
The hand raised paalm outward says "stop" to me whereas "capture" is more of a embrace so I'd rethink the camera in hand a bit.
Capturing that supposedly elusive first moment is what these guys do effortlessly, that's the idea?
I wonder whether fooling around with "u" might make it more personal? especially as it is followed by RE. and ure being a root for time or watch in many Yarpean languages.
Dunno
- ldww0
i think you need to simplify the camera/hand a bit. it will not replicate at small sizes.
- Nairn0
I think it's quite a nice logo - just not for the task you're intending it.
How's about just calling it 'Say Cheese!', then sticking in a half round of Emmental in the shape of a childish grin? Simple. Job Done.
Seriously though - it does need to be a lot more jovial and family-orientated..
- soCivilized0
I agree - it almost looks industrial, and the hand communicates "stop" to me as well.
I like what v-gates said about working with the U.
I think the camera + hand is a good idea, just needs to be developed more.
- bighappen0
Hello to e-pill, dancer, v-gates idww, nairn, and socivilised!
Thanks for taking a look, I think the geerla consensus is not friendly enough.
"it almost looks industrial, and the hand communicates "stop" to me as well."
Yeah i think that is definately right.
"I think the camera + hand is a good idea, just needs to be developed more."
back to the drawinhg board, cheers guys :)
- ********0
we're just Monday cunts we are all better on Tuesday
- soCivilized0
haha he's right.
Actually I really love the logo. Just don't think it quite fits with your description
- bighappen0
haha he's right.
Actually I really love the logo. Just don't think it quite fits with your description
soCivilized
(May 1 06, 07:55)Ha ha, it's cool, i do actually appreciate the help.
"Just don't think it quite fits with your description"
Yeah i am really pleased with how the icon looks but you folks are right doesn't quite suit the purpose.
- i_monk0
the hand is making a stop gesture, not a capture, and is therefore cold and stern rather than inviting.
- bighappen0
"Also an Idea I had would be to frame the word, or use a thumb and index fingers on 2 hands to create a frame that photographers use to visually capture/frame an image."
I first though this would look wouldn't work but thought i should try it anyway.
I actually quite like it, though am not sure how to get the font and colour into it, anyawya thats all for noe, thatnks for the help so far.
- Nairn0
heh, for some reason - that reminds me of a raver dancing..
:)
- bighappen0
heh, for some reason - that reminds me of a raver dancing..
:)
Nairn
(May 1 06, 09:58)He he - whistle posse blow!!!!!!