Logo Crit
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- 39 Responses
- bighappen
Hello, I am trying to work up some logo ideas for a charity. It is a telephone helpline for advice to help with caring for disabled people. They want something which is friendly and looks approachable, yet can be used across a variety of media, letter websites posters etc...
So far i have this, any opinions.
thanks
- k770
that's not a logo.
- rabattski0
i like it.
- jg_20
i do not agree
- bighappen0
that's not a logo.
k77
(Jun 2 05, 08:30)I am confused.... :( why is it not a logo...
- TResudek0
That doesn't say anything about the purpose of the helpline.
TR
- jg_20
i like the logo
- ********0
i think its a logo only if the company name was "Can I?"
and i like it
very simple and works well over all with the message
- bighappen0
That doesn't say anything about the purpose of the helpline.
TR
TResudek
(Jun 2 05, 08:31)hello TR I thought the 'asking for help speech bubble' would be enough, as i wasn't sure how to dipict a diasbled helpline, with out getting into muddy water, any tips.
- k770
it's not a logo because you're using a specific text with an image that has a specific meaning. neither your text or image or combo are pulling it in to a direction that lends itself to creating an identity for the organization you're working to represent visually.
- ********0
Damn i like it. So bloody simple but has that rough feel to describe the need. I don't know.
But whats the company name?
- vb_0
i likes it lots.
i hope you will use it mostly in color, it would look so much happier!!
- jdcomba0
i don't like the font in the bubble. or maybe i don't like the shape of the bubble.
- tenpointtwo0
some advice:
1. Include the company name. There's really no excuse not to. This is something you simply HAVE to do.
2. Give some indication of the personality/identity/purpose of the company. From the logo alone, I might think this is a DIY helpline for kids or something.
3. Honor. Just because these are disabled people does not mean they are simply or helpless. Your logo implies both. The childlike typography, I would find insulting if I were disabled.
4. Research. You need to full understand what the company is about, what other companies are out there, what the goal of this company is, what kind of logos have been already created for similar companies, etc. I would say research is like at least 50% of any designers job.Sorry to be harsh- but you asked for a crit. Good luck!
- jdcomba0
it just doesn't look refined. work try a few other things.
- bighappen0
i think its a logo only if the company name was "Can I?"
- Thanks Mr Dinky, that makes sense, though now am not so sure what to call it if not logo is it a mark? :/
"neither your text or image or combo are pulling it in to a direction that lends itself to creating an identity for the organization you're working to represent visually."
- Hello k77, i think i get what you mean, I do not want to include to much info in the speeach bubble or mark itself as them are looking to initally use it for the helpline but branch out to use it a kind of kite mark, assuring disabled freindly products, srvices etc... I should probably have mentioned that earlier, sorry.
Hello sajets, It is not so much a company as just a charity helpline, which makes me wonder about where to put the registered charity no.s etc.
Yep vb hopefully it will be in colour, just trying to get it working in black and white at the mo.
- vb_0
i like how the text looks "badly drawn" keep it that way, it makes it friendlier and less corporate..
you could smoothen the balloon tho.. it's a bit annoying in shape now..
- vb_0
- bighappen0
Hello tenpointtwo, no problem, thats not harsh at all, just helpful :)
1.the company name is Can I?
2.yeah i am having trouble with that.
3. hadn't thought of it that way, that is my handwriting, guess i am simple :( Will work on some different incarnations.
4. I have done a little research but, i shall go away and do more.
vb - will have a play anround and post back when i have some refined versions, yeah i really like the iLife packaging, though i though the icons within the shape should have been messier... but that is a different story.
Thanks for the tips folks i'll be back.
- donal0
the roughness and childishness of the mark could be taken as slightly insulting, considering the context. it looks pleasant enough, but does it meet your brief?
- bighappen0
Hello donal, yeah i am trying to tonje that down. As to the brief they haven't really given me a brief other than the verbal brief, which was - Please could you work up a couple of roughs for our helpline, it has to be easily readable and stand up well next to a row of other logos, which are mainly dull corporate, so i think it is half there.

