New Identity Crit
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- 14 Responses
- del_razor0
holy shit...
dope..
that letterhead is VERY nice.. diggin the color and form..
i like the way the ident looks on dark black.. with "platform" in white.. stronger... for some reason dark brown text on white backgrounds gets blurry to me..
also diggn the style of the opening "Dear Phil Shalala" stuff..
gorgeos work on the site as well..
- iDp0
thanks! I'm trying to rock the home-grown vintage look, that still keeps a little edge.
- pablokorona0
to be honest with you, it does nothing for me.
- Vizion0
the design/colors/type face does a nice job capturing the feel of vintage.
logo does not have too much personality in my opinion. Doesn't say much on what the company is all about.
the victorian element on the top right giving that vintage feel may be a bit over used. maybe try enlarging one rather than repeat and re-composing it.
maybe try adding some simple vintage elements on the white space on the left .
my asshole has spoken, good luck.
- tara|gee0
i really liek the colors - but the face for idenetity i hate
also the info under the loigo on your letterhead isnt lining up
good start just need soemthing more... imo
- lowimpakt0
not down with the "identity" font. But with tightening I think it would look sweet sitting on a desk, especially with some custom envelopes
- tara|gee0
maybe even a lowecase "i"
- stewart0
the "identity" is written like a supermarket manager would write his sales if you know what i mean.
the word below is better, but the kerning needs some adjustments.
- tara|gee0
btw u totally ripped me off :P
- Nac0
iDp = definitely irishy homegrown...
- enjine0
dump the 'identity' font.
and i guess the 'platform' one too while you're at it.
- Bunkum0
Hey, I like the 'Identity' script! Very nice. The identity as a whole looks just a little large and clunky to me. I think all the elements are great but the way they 'relate' could be refined some more. A client need to know you'll give their work as much thought as their own. It need to ooze experience. Hope that's a little help.
My own identity is real boring, it's one font and no graphics but I made sure to typeset it imaculately in a fresh, modern font that you don't see very often. that's what works for me anyways.
- Soler0
I like the logo, not real into the pattern on top right.
I like the color scheme.
And, i think it is way too overdesigned for a cover letter. You should display the design in the work, not so much the cover letter/ identity.
Take that look and go way more subtle. Make it tasty. Thats my 2 cents.
good work
- iDp0
thanks guys...sorry to waste your time though...after giving it some thought I dont think the name even fits me. So I came up with a new one and as soon as I decide which version I'm taking I'll post it...tooootally different direction. Thanks a lot though I appreciate all of your comments.