print noob
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- mongo
i am a print noob. i'm supposed to design an ad for a magazine. help please. what application would you recommend? what resolution? what does trim, bleed, and live, mean in the specs? any other info or things to keep in mind would really help.
- Duane0
applications:
illustrator
quark
indesignresolution:
300dpi for all placed images
magazines usually print at 133 lpitrim-the final size of the magazine once trimmed down
bleed-extra area outside the trim to allow for inconsistencies in trimming
live area-an area within the trim that you are supposed to keep all typography and anything else important in your ad away from. anything outside the live area could end up getting trimmed off.
another thing to keep in mind is whether your ad is left or right facing in the magazine. you want to keep your logos and crticial info away from the gutter of the magazine. there should be more info available through some googling. most printers like to educate their designers as to how to set up a file and provide info freely.
- mongo0
thanks test,
also i heard there's some things to keep in mind regarding colors when doing a print job or when submitting work to printers.
thanks again
- Bio0
testpilot got ya sorted pretty well.
if you know who is gonna be printing the magazine, then i strongly advise giving them a call just to talk and bullshit.
it is always a good idea to get to know the printers and what they like to have from you. they wont charge you for calling them and if it helps keep you from making a mistake, then it will save them time and your client money for you to give them what they want.
anyway, good luck with it man.
- CyBrainX0
Depending on the job, there may be a template file the printer has for designers. Remember to work in CMYK. Do Collect for Output to organize final files for the printer. For colors, it's best to work in increments of 5% (eg-5c10m30y0k)
If you want to use a "rich black", which is a good idea for large areas of black (not type), add a little of the other colors (ex-30c15m100k), but that is something you might want to ask the printer.InDesign is superior software to Quark, but many printers don't like InDesign files because the color standards Adobe uses are a little flakey.