Style
Out of context: Reply #22
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- NegativeSpace0
Yeah I am not big on style, even though many designers I like would be considered stylistic designers.
I just think it can get in the way working for a client, I would try to develop a solution from the problem and let the concept come from that, to me it just seems weird to add my personal aesthetic to something that is for the client. Plus I think if you are trying to work with an identity for a company and maintain that identity, you sort of lose that if you have left your style on all the work that you do.
Like for example, James Patterson has his style for his artwork, and then he does client work for Target and Nickelodeon, but then it starts looking the same, so the effect sort of wears off to me and it becomes less memorable and stands out less. (not trying to diss James I love his work and I am wearing a presstube shirt right now haha)
On the other hand movements such as International typographic style with Muller-Brockmann appeal to me because at least the style of the work was coming from a design philosophy, ie, "sans serif as an expression of age", and he uses grids because thats what works best for him when organizing his content. and the fact that they wanted to establish a common visual language.
I think in someways the definition of style has changed alot. Today it seems to mostly be about aesthetics.
I am tired of seeing so much stuff out there today that looks so similar, like all the trendy stuff so many people try to immitate. I personally would rather try and develop a style for my personal and art because its for me.