Best Typography Book
Best Typography Book
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yeah definitely a tough call if you have to pick up just one.
I have also heard great things about the Ellen Lupton book, covers alot of the basics.
One of the above books, or even David Jury's "About Face" are good to get you started, and then look into Rober Bringhursts "the Elements of typographic Style" later on for reference. Even though it mostly concerns book design its still a very good book to reference for lots of projects.
Carl Dair's "Design with Type" is another good one.