logo critique please

Out of context: Reply #47

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  • versa0

    major improvements on the "m" and the "f".....i feel like i would always like the "s" better if its top lobe came down to match the contour of its bottom lobe.......i don't feel like "by the" needs to touch "film" in such a way.....again maybe it could be knocked out of a supporting shape...you've got such nice geometrics in there, i feel that shaping could be extended..also don't like the slant in the "e's" now.......they seem like extra effort when not needed........and the "a" is way better at 90 degrees than tilted.........lots of refinement already, maybe keep at it if you have time

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