logo critique please
logo critique please
Out of context: Reply #26
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have you played with something more characteristic of the wordmark, like Avant garde or something very geometrically rounded for "by the"....also have you tried dropping "Sea" below "Film" possibly placing "by the" between the two prominent forms....perhsp the "F" could drop down far enough to become part of the "S"........and "by the" could placed in a knockout fashion into something a bit more "nautical" as someone put it...perhaps in a subtle wave form but knocked throught to white to create some strata between teh forms and make it more noticeable and the mark read better .... just some thoughts