Apple

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  • drgs1

    https://www.theverge.com/2019/7/…

    Ive was "dispirited" by Tim Cook who "showed little interest in the product development process," according to sources speaking to the WSJ. Ive grew increasingly frustrated as Apple's board was populated by directors with backgrounds unrelated to the company's core business. Ive disagreed with "some Apple leaders" on how to position the Apple Watch. Ive pushed for the Apple Watch to be sold as a fashion accessory, not as an extension of the iPhone.

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    • Next 5 years will be crucial for Apple. They really need a new visionary CEO AND a great industrial designer. This situation is like the '90s again before Stevegrafician
    • ...returned to save the companygrafician
    • Except instead of having a business in peril, they’re sitting on billions and are the most valuable brand in existence. So nothing like the 90s at all.monospaced
    • in the mind of the nerd, apple are perpetually doomed.inteliboy
    • Tim Cook no doubt filled coffers and kept the momentum going for awhile. But yeah, it’s time for Apple to lighten up on profit and please the users again.monospaced
    • Here's the full article without paywall:
      https://www.techtele…      yuekit
    • The Apple apologists have spoken.utopian
    • Apple Watch IS a fashion accessory, and has been positioned as such, not sure what Ive's problem was.raf
    • OK, I read it. It does seem they tried but could've gone further in fashion direction with it. But they did have the supermodel Christy Turlington on, right?raf
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