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Out of context: Reply #66
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- whatthefunk1
Squatty Potty's CEO Ignored Everyone, Made an Insane Video and Boosted Sales 600% Bold marketing helps bring in $15 million
The video, dubbed "This unicorn changed the way I poop," has snagged more than 50 million views on Facebook and YouTube, with some 70 percent of viewers watching the entire three-minute piece, according to the video's creators, the Harmon Brothers. Roughly 25 percent of the views were from paid promotion of the content, they said, with the rest being organic.