Oxfam rebrand

Out of context: Reply #23

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  • RIZ0

    I agree with Horp - seriously people, is everyone here so damn ignorant as to think that the price tag was just to 'change the logo'?

    FFS this is a forum full of practicing designers, many of whom have worked on large-scale branding projects. We all know that changing the logo represents about 1% of the entire scope of a rebrand on this scale.

    So quit your fucking moaning, and be happy that at least they didn't ruin the original logo, and they've done a great job of creating a consistent look and feel across all their brand touchpoints. I see no problem here.

    • fire up illustrator, choose font "din", type the name, kern it - send invoice £550 000 to clientattentionspan

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