Web design: the new print
Out of context: Reply #41
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- monNom0
I think it ultimately comes down to company size, and project scope.
On one end there are 1 man shows that call themselves 'web designers' and they do everything from sales to account mgmt, to design/front end code/ back end code,server maintenance, reception and billing.
On the other end you have large art department 'web designers' that get their copy from the copywriter, get their styling from the art director, get their assets from the branding guys, get their wireframes from the IA guys, etc. This type is purely thinking about aesthetics and composition. And often, it's to fill a box in the design that someone else did before them. They never design anything more than great looking boxes, so they never have to think about html. This works great for ex-print people (not meant to disparage).
It's hard to scale the freedom that comes from the the one-man show to the needs to a large art department servicing big, content-heavy websites. If everyone in the large art department had their way, the website would fall apart within a day.
For me, (and I think most want the same), I want to be somewhere in between these two extremes. Lots of control, but not on the front-line for every aspect of the project.