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Out of context: Reply #51

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• Miguex0

  

  
  

  

  twice in 2 years!
  While I don't necessarily "get it" just yet, objectively I think it could be a good /clean approach. For those hating on the re-branding, you need to understand who they are going after.

  This is a department store where the masses buy clothes because its affordable, this is not some high end fashion brand that will pay millions of dollars to Sean Connery so they can photograph him with a purse.

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