logo ponderings

Out of context: Reply #2

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  • monospaced0

    I don't think the "rule" about one color and simple for faxes and all that shit is really that important, but that's my humble opinion. There's a LOT to be said for a solid mark that reproduces well in every situation, of course, but that comes from a time when reproduction was iffy. Nowadays logos include all kinds of graphic details that work well on-screen and in print that would traditionally be scoffed at, and we have the technology to reproduce them anywhere, so go for it.

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