Is Marketing...

Out of context: Reply #23

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  • d_rek0

    I think the problem as it applies to my job, is that our 'marketing dept.' is really creative services - they simply pump out layouts for our parent company's many different subsidiaries. I haven't once seen them engage in any sort of storytelling or message generation in regards to specific users and audiences. In that sense... they're just a bunch of production monkeys. To call it marketing is a bit of a sham.

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    • we used to be like that, but it's slowly turning the corner into marketing & design. feel your paineegrek
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