Everything's been done?
Out of context: Reply #7
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- mikotondria30
I know exactly what you mean. We all have very similar tools, and goals, and the design of what we do must meet fairly exactly criteria that are common to what we all do.
My advice would be to just not worry about it - continue honing the craft, perfecting your sense of color, of space, improving your copywriting, sense of appreciation of typography, of line, of proportion, of taste.
Looking back 10 years, it's not the wild and wonderful new ideas that have flourished - although at the time they're what got the attention. It's the basics of design and layout and taste and usability, the ability to communicate ideas as clearly as possible, that have developed. Sure, there's a ton of great stuff out there, some of it is people who haven't been around long who are humiliatingly talented - good luck, them - they'll need more than talent to still be putting out good work in 5 years, most good work is people who just keep their nose down and study and experiment and who've learned the skills of self-improvement by doing, doing, doing, over and over, never being entirely satisfied with what they've done, often barely even being able to look the work in the eye after spending months on it, and the client loving it. If you do all these things, and keep at it, lady luck might shine on you and you'll discover something truly original or unique, that'll seem to happen all by itself; it won't, of course, it's just the result of you constantly redesigning and honing the process of producing good work. We are what we constantly do.