Portfolio Refresh: Thoughts?
Out of context: Reply #6
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1) From your contact (excuse me, 'Get in Touch') page:
"Quotes are flat-fee’s" – remove the apostrophe. An apostrophe denotes the possessive, not the plural.2) Re-think your copy on the Services page; there is waaaaaaaaay too much blah-blah, here. You don't need to tell people you worship at the altar of The Church of Mike Industries. You tell people what you offer in bullet points, and then you let your work speak for itself.
3) While we're still on the Services page:
"As a author of 6 freely released [...]" – _An_ author. An. Not A author. An.
And spell out the word six. Good editorial practice states you spell out sngle-digit numbers, and use numerals for 11 onwards. Your grammatical, orthographic and syntactical sloppiness aren't making you look professional, here. More on this later.4) _Still_ on the Services page (and elsewhere):
If you insist on having outbound links that take the viewer off your website, and onto someone else's, then make them open in a new tab or window. Otherwise, you've lost them. That simple. You want people to stay on your site and look through your stuff, right?5) Agreed with fyoucher: get your rates off of there.
6) Your About page suffers the same problem as your Services page does: it's entirely too wordy, and it actually doesn't say anything at all. Like you're trying to compensate for something. Keep it brief and relevant. Also, what exactly is the relationship between what you're saying, and those photos on the right?
7) Still on the About page: you contradict yourself when you say, "First, it’s all about keeping things simple", because you then go on to use the word 'utilize' later on in the paragraph. The three extra syllables won't make you look more clever. 'Use' is not only perfectly valid, it's also simple. Like how you claim you like to keep things.
8) 'Utillize', 'open lane of communication', et cetera. Please stop it with the buzz words and phrases. You're not fooling anyone, especially considering the veritable preponderance of errors in what ought to be no-brain, basic writing.
9) 'The push to have flawless code has become a “requirement” [...]' and [...] 'understand passing a “validation” test [...]' Want to "explain" why you feel the need to put quotes "around" two perfectly valid "words" that describe exactly what they say?
10) Also, terms like 'self-taught' are compound, and require a hyphen.
11) Lastly – and I say 'lastly' because, well, I'm getting bored of typing all of this out, not because that's the end of what I think are the issues – you may want to consider either having a single non-transitioning (note the hyphen, there) hero image on your front page with teaser copy, and a link to the project's page as a feature that you regularly change. Or, you should have a total of four or five images transitioning. Reason being, only having two images flipping back and forth like makes it look not just empty, but boring and leads one to believe those are the only two projects you've ever done. Also, the timing of the transitions is seizure-inducing.
Seriously, though, your copywriting threatens to stop the whole show. It's abysmal and over-abundant; stop talking about you, and talk more about the work, why things were done as they were and what the results were, if you have to say anything at all; and, for your own sake, have someone proofread what you write.
Oh, and one last thing: believe me when I tell you that potential clients simply couldn't care less that you dicked around with HTML at age 12.
- *single. Someone pass me the ketchup for my meal of crow.Continuity
- single-digit. Not sngle. Your grammatical, orthographic and syntactical sloppiness aren't making you look professional, here.centro
- If you noticed, I corrected myself in the first note.Continuity