Soliciting rebranding
Soliciting rebranding
Out of context: Reply #2
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- ETM0
Its a member based organization, so we have good info already on membership opinions. Its a full rebrand, excluding the logo. The reason is to replace tired and somewhat inaccurate imagery permeating all visual elements. Maybe a grand refresh is a better term.
The membership has expressed concerns that the group is lagging behind the times, so the new look will further emphasize the new, more concrete efforts online and in programs and initiatives to provide more forward looking solutions.
Sorry I have to be a little vague.