wtf is this?
Out of context: Reply #7
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- ETM0
Separating pros from hobbiests, that's what education, experience and talent does. Like any profession. There is always the bottom feeding clients who want things cheap, they will always want that and there will always be bottom feeding people to provide the services. That's just life.
The writing is on the wall with our industry that it's becoming a commodity. Small business doesn't often care about original design, they just need 'design'. Templates, crowd sourcing, square space style sites. Great design is a need we tell small business they must have. Its something many never had 20 years ago. We created a need, then over saturated it, thought ourselves too self important, some designers raped clients with billings and now there is a fatigue and wariness.
Also, people's thinking is becoming less about individual ownership of something they pay for and more about something cheap and readily available.... music, tv, movies etc. $.99 games and shows on iTunes for example. This includes design on some levels.
The future money is in delivery systems for content, not always making content. By content I mean everything, templates, logos, movies, games, websites etc.
- It sucks, but it's true. We need to adapt rather than kick and scream like old media is doing now.ETM