GAP to return to old logo

Out of context: Reply #10

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    What an awkward way to launch and then withdraw a shit new logo . Its like they didn't think this through at all.

    • or perhaps viral marketing at it's finestinkpink
    • well... possibly I was thinking that. Still very awkward. Not sure exactly what they accomplished. Made their customer base more sentimental about their brand.
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    • customer base get all passionate and sentimental.
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