90% of beer is marketing
90% of beer is marketing
Out of context: Reply #1
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- Miguex0
"The number one seller in America is Bud Light, by Anheuser-Busch, with Budweiser trailing behind in second place. Most of the American beers have a similar light texture, pale color and unrefined, slightly bitter taste. People tend to drink American beer according to location, job or social standing more than any other reason.
Third on the list is Coors Light. This beer has remained strong thanks to a sharp marketing department that finds ways to overcome it’s lack of taste by idealizing its brewing location, but the ability of Bud Light’s marketing department to make Americans laugh keeps it on top."
http://www.professorshouse.com/f…Why leave a question as if such statement was open for debate?