Logo/type crit
Logo/type crit
Out of context: Reply #9
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- pylon0
From a production standpoint it's going to be difficult to reproduce in all media and sizes.
Will you be able to read or recognise this as a coach flies by at 70mph?
- I'm really getting sick of this argument. Printing is good enough these days to reproduce this at any size.monospaced
- I disagree. I suppose it depends on the scale of your client and roll-out.pylon
- I mean, who CARES if it's hard to read on a vehicle moving past at 70mph?monospaced
- +1.MrT
- Also depends on stock selection. Pylon's point is still a valid one.Gucci
- mono, I think the point of a logo / brand is that it be recognisable and legible in many formats...pylon
- ...in the case of a transportation company, one of the hurdles is to maintain that whilst the vehicle is moving...pylon
- ...ever notice how most transportation companies (trains, busses, freight) have stripes? Bold logos?pylon
- Also consider small-application uses such as sponsorship, a small newsprint ad, or a return address stamp.pylon
- Perhaps none of the aforementioned is of concern.pylon