Agency Reviews

Out of context: Reply #6

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  • harlequino0

    ^This isn't really the same thing as someone asking you, the designer, to do a pitch comp for free. This is large ad agencies who are trying to secure HUGE multimillion dollar accounts with Coke, the Army, Dow Pharma, and so on, will spend what they need to get it.

    All industries leverage capital for new business development.

    • my understanding is this is usually done for AOR stuff. win once and collect booty far into the future.monNom

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