Logo crit
Out of context: Reply #16
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- jimbojones0
2 ways to do it:
1. no brilliant idea, but brilliant execution. your idea is the first association of leading you life, it is so straight forward, plain boring. it just repeats what the name says. so do you need a symbol at all? choose a typeface that suits the name, modify it if needed and you got a decent logo which won't win you awards but won't make you turn red if another designer spots it.2. think a bit more. find a better metaphor for leading your life, write down everything you can think of, make a list. then take every word and write down everything you can think of when hearing that word. make connections, they don't have to be too obvious. it's just one approach of many. always print out what you do, start in black and white only, applying colour is simple. print it in various sizes, are all elements big enough? are the shapes in harmony or in contrast? the overall shape is important, you have three words here, so it probably be very horizontal. is there a way to tie all three words together with a symbol? can this symbol be a part of the words? make sketches, you can do them on screen, but the tools are too distractive, pen and paper are far better in channeling thoughts.