Brochure Cover Crit

Out of context: Reply #26

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  • max_prophet0

    Firstly, it doesn't look like highlighter, it looks like someone was bored out of their minds and pissed off.

    Red pen is pretty much universally understood as being a corrective notation made by tutors, so this doens't really send the right message.

    I'd try using a fluro yellow marker.

    Is that just the cover? because it doesn't really gel, it's just all over the place and plonked on there. I'd also look at what your images are saying because for a marketing course, I can't really see what you are marketing here. Is that lighting strips? Lose it. The face is enough if a picture of some lighting strips is all else you have. People don't choose a university because you have strip lighting.

    Make it say something. You need a mission statement or something that either makes a stance, informs or gets you at least a little excited.

    • why not simply highlight just 'marketing' and 'indiana University' in yellow and that's it. No more pen.max_prophet
    • And align the seal with IA centered next to it rather than these options.max_prophet
    • and dont have one or two letters coming over the photomax_prophet
    • the more I look at this the worse and more shambolic it looks.max_prophet
    • spot onian

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